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Oppo units sights on digicam tech with Hasselblad

Oppo signed a three-year settlement with pictures specialist Hasselblad to collectively develop know-how for its flagship smartphones, constructing on an current deal between the digicam firm and the handset maker’s sister model OnePlus.

In a press release, Oppo highlighted the tie-up would centre on R&D associated to color science because it makes an attempt to seize extra pure colors with its smartphone cameras and supply an improved person expertise.

Oppo added it aimed to “convey probably the most pure pores and skin tone doable to its portrait pictures” as the results of the collaboration.

Though the partnership has solely simply been introduced, Oppo stated it will use Hasselblad know-how in a flagship collection scheduled for launch later within the present quarter.

Hasselblad’s take care of challenger smartphone participant OnePlus predates its integration with Oppo. The settlement concerned a long-term pledge to make use of the digicam firm’s know-how in OnePlus handsets alongside common mixed R&D efforts.

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